You may have noticed the new Mizar logo on some of the banners we have been posting lately. Today we’re officially launching the brand refresh, where the logo, color palette and more have all been given a style evolution! We have been working hard towards this milestone and are extremely proud to share it with you, our long-term supporters. We present to you, the new and improved Mizar brand…
The Old Branding
Over time as we’ve evolved, you may have witnessed a few different iterations of the Mizar logo. The logo might have changed a few times, but the message and vision were consistent throughout it all. We want users to trade crypto in a smarter way despite the level of experience, and help them automate their trading to get back their time!
We’ve recently shifted to Open Beta, and they are more important events coming soon, so the timing was the perfect opportunity for us to establish a lasting brand.
The New Design
Our team is constantly evolving the Mizar platform with more features and making it easier to use for our users.
When we were brainstorming for the new redesign “Professional with personality” came up a few times. We wanted to be unique, more contemporary.
Then, We looked at our competitors in the market and how we fit in. We admit, that our previous visual brand story — while a humble nod to our startup roots — needed some improvements, just a little tidying up. We wanted to have more consistency to establish trust in our product.
Our vision was always to bring an advanced cryptocurrency product to the market. The new look and feel of Mizar show this innovative view of the world. We have stuck with the core of who we are, and what we want to develop and bring to the community.
Transparent, Reliable & Safe
We are built by and for our communities. Together we can move forward swiftly and make tomorrow’s changes to the world of today.
Simple & Customizable
Blockchain technology brings new dimensions to our rapidly globalizing, disruptive, and complex world. We believe in the power of new ideas to move forward and make this idea as simple to understand as possible for everyone.
Performance
We built and together we perform as Mizar delivers the best platform for its users to work towards the goals they want to achieve with us all while being subscription-free.
On these pillars, we evolved our brand. They do not deviate very much from our old vision, however, they are now uniformly shown on our website and in all of our communications. We believe communities should define our future. We want to put the power where it belongs and let our community share the benefits. We are determined to be part of the crypto revolution and we are in it for the long run.
About Mizar
Help us build the crypto trading platform you want to use.
Mizar is a next-gen trading platform where traders can search for strategies to securely allocate capital or get access to a wide range of trading tools to put their assets in motion. Mizar makes trading simpler and more accessible to everyone, subscription-free.
Be an active part of the MIZAR crypto trading community.
Sign up here or visit mizar.com
Discord | Telegram | Telegram Announcements | Twitter | Website | Medium | Youtube
